The number of men seeking cosmetic dermatology procedures has exploded in recent years with terms like ‘bro-tox’ and ‘metrosexual’ becoming a part of our ever changing vocabulary. In fact, according to The American Society of Plastic Surgeons, more than 385,000 men received Botulinum Toxin (BOTOX®) injections in the United States last year alone. That’s a 310% increase in the past 10 years!
Anti-Aging for Men: Why the Trend?
The overall trend for cosmetic treatments and anti aging for men has been geared towards non-invasive treatments that require minimal downtime and produce subtle outcomes. The social stigma that may have once existed around cosmetics is rapidly declining and male patients are seeing the benefits of having a more youthful appearance in a competitive world.
Fear of ending up with a feminine look is a common concern among men, especially with filler treatments. Men may be more concerned that women and even other men will notice that “something has been done.” The best way to avoid colleagues from studying your face with wonderment is first to make your injector aware of your concerns and reservations. Likely during your consultation, your injector will suggest what they believe to be best course of action for you. They may suggest BOTOX® for wrinkles, dermal fillers for volume, and possibly even photofacial for uneven skin tones. If you do not want that “done up” look, avoid signing on the dotted line for all treatments right away! Making subtle changes slowly over the course of several months is the best way to avoid not looking like yourself.
Brotox and Celebrities: Anti Aging for Men in Hollywood!
But what has sparked this newfound worldwide interest in men wanting to look younger? The biggest factor may be the ever expanding social acceptance trickling down from the icons of Hollywood. Famous men like Simon Cowell, David Hasselhoff and Patrick Dempsey all shamelessly admit that they have been getting BOTOX® injections for years. Uncandid support such as this leaves men wondering “why not me?”
How the Recession Fueled the Popularity of Anti Aging for Men
Another cause for men to feel the need to look younger may be fear of age discrimination. When the job recession started in 2008, competition for high-paying positions skyrocketed, and the anti aging for men trend took off with news headlines like “Brotox: BOTOX® for Men” and “Manscaping Trends” hitting major publications. According to the AARP Public Policy Institute, two-thirds of workers between the ages of 45 and 74 say they have seen or experienced age discrimination on the job. In a world where the first impression is the most important, you only get one shot to look your best!
Where to go for treatments
To find a physician who performs BOTOX® treatments, you don’t need to look very far! They are everywhere! But to look your best, you need to go to the best! Ritacca Cosmetic Surgery and Medspa is nationally ranked in the top 2% of the country for BOTOX® injections. Our injectors are national trainers for Allergan (the creators of BOTOX®) and travel the region to train your average physician on how to become a master BOTOX® injector. Ritacca Cosmetic Surgery and Medspa has also been Allergan Black Diamond Awarded since 2006.
Why Choose Ritacca Cosmetic Surgery and Medspa in Vernon Hills?
Aside from Ritacca Cosmetic Surgery and Medspa’s superior status as Allergan trainers, we are also national trainers for Galderma (the makers of Dysport). Dysport is also a botulinum toxin, very similar to BOTOX®, used as a wrinkle-relaxer to fight the signs of aging. Our physicians are also national trainers for Sciton Lasers, the company who very proudly brings you effective treatments like Profractional for skin resurfacing and the Forever Young BBL which uses broad-band light to correct uneven skin tones, acne and facial veins.
We are also proud to say that we have been pioneers in the industry by being the first practice to perform many new or up-and-coming procedures. We are credentialed with being the first practice in Illinois to offer:
- Ulthera, a non-surgical skin tightening treatment used as an alternative to surgical face lift, one of the best options in anti aging for men, as it also requires no needles
- Laser Hair Removal
- Picosure Laser, which provides better tattoo removal results with fewer treatments. Kybella®, a non-invasive permanent injectable solution to submental fullness (also known as the double-chin), another popular non-surgical treatment for men
- Hair Restoration with a female Hair Restoration Specialist. Hair restoration can be called the first treatment to be categorized as “anti aging for men,” as hair loss (in addition to gray hair) can make most men appear older than they are.
When looking through the plethora of practices that you could choose to get your treatments with– evaluating their experience, status, and credentialing is a very important part to getting the best results available for whatever treatment you are seeking. Especially for the male cosmetic patient, subtle improvements without unfavorable side-effects is imperative to obtaining and keeping a patients confidence and trust. At Ritacca Cosmetic Surgery and Medspa our superior knowledge and elite status in the cosmetic industry is what sets us apart from the average practice. You could put your trust in no better facility in the Midwest!
If you or someone you know would like more information on anti aging for men, or other ways to make subtle improvements in relation to male aesthetics, please contact Ritacca Cosmetic Surgery & Medspa to schedule your free consultation.